Saad Naja – Founder & CEO, PiP World

Saad Naja is a visionary entrepreneur at the forefront of AI-powered finance, blockchain innovation, and trading technology. As the Founder & CEO of PiP World, he is redefining the future of trading by integrating AI-driven trader agents, blockchain-based ownership, and gamified market experiences.

With a career spanning traditional finance, crypto, and AI, Saad has played a pivotal role in scaling some of the most influential platforms in fintech and digital assets. He was among the early employees at Kraken, helping grow the exchange from 1M to 10M+ users and playing a key role in its global expansion. Before that, he held senior product leadership roles at Goldman Sachs, Deutsche Bank, and Betfair, where he specialized in algorithmic trading, market infrastructure, and financial modeling.

At PiP World, Saad is pioneering a new era of AI-powered trading, enabling users to deploy intelligent, NFT-backed trading agents that evolve, strategize, and compete in financial markets. His mission is to democratize algorithmic trading, putting institutional-grade AI tools in the hands of everyday traders.

A recognized thought leader, Saad is a regular speaker at major blockchain and technology conferences, including Global Blockchain Congress, and the Abu Dhabi Family Office Summit. He has also guest lectured at Harvard and Oxford, inspiring the next generation of thinkers and innovators sharing insights on the intersection of AI, finance, and Web3.

Beyond his professional achievements, Saad is a former Mathematical Olympiad competitor and a passionate advocate for financial literacy and decentralized finance. When he’s not shaping the future of trading, he enjoys boxing, chess, padel, and biohacking—always seeking new challenges, both in business and life.